Stephanie R. Mallinas

This chapter explores the causes and consequences of the source of people's motivation to respond without prejudice. We demonstrate how motivation that stems from internal/personal dedication to egalitarian responding differs from motivation that reflects external/social concerns about normative nonprejudiced standards and describe how this difference elucidates why, when, whether, and how people respond without prejudice across situations and assessments. We explore how social norms, egalitarian values, intergroup contact, and childhood experiences influence the development and function of these motivations. In addition, we examine the consequences of motivation for both implicit and explicit expressions of prejudice and stereotyping and the course and quality of intergroup interactions. Finally, we address how people's motivation to respond without prejudice may influence factors central to modern day prejudice such as systemic and colorblind prejudice and reactions to White privilege.